It’s one thing to decide that you’re going to create information products for your business but it can be difficult to decide what types of products you should create. There are
Information products are a great way to add additional revenue streams to your existing business. Some people actually make information products their complete business. But are they a good fit
If you currently sell information-based products like books or training courses, you may want to consider expanding your sales strategy to fully monetize your business. Even if you’re successfully reaching your
The term “information marketing” isn’t necessarily new but some businesses still may not classify themselves as such. If you currently publish information in the forms of books, ebooks, training manuals or
Every aspect of your overall marketing campaign needs its own strategy. All of your marketing avenues deserve a specific set of tasks and goals to help you reach your goals.
Social media should be an integral part of every company’s marketing strategy. While some may still consider it a fad, it’s certainly made an impact and it’s definitely not going away
We often get contacted by businesses who need help with improving their marketing campaigns. Some aren’t sure of what type of lead magnet they should use or they don’t
With the variety of marketing options available to engage your target audience, it can be an overwhelming process to decide which methods work the best. Some of the methods