Why Your List is Vital to Successful Event Marketing
Every good marketing strategy involves a plan to develop a list so that a business can market to it on a regular basis. What most businesses don’t realize is
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copywriting services
Never Underestimate the Power of a Good Content Strategy
There has never been a better time to reach prospective customers than there is now. Businesses have so many marketing channels to reach their target audience that it’s mind-boggling. They
Timing is Everything in Event Marketing
Getting the marketing just right for your event can make a huge difference in its success. Part of getting it right all comes down to the timing of when
How to Measure Your Marketing Campaign’s Performance
When you’re sending out an email, postcard, sales letter, or any other marketing promotion, it’s important to know who you’re sending it to and what their response is. Why? It’s a great
Focus on What You Do Best to Guarantee Your Success
As someone who provides copywriting services, I meet a lot of people both online and offline. The one thing that surprises me most is how many business owners tell
Three Keys to Successful Content
If you want your business to get noticed online, you must create content. But just any content won’t do. You need to have a specific plan in mind
What’s Your Content Marketing Strategy?
A business in today’s world can’t survive without content. Yet I meet so many people who don’t have a plan for the format, message, or frequency of their content. If your
Do You Need to Revamp Your Marketing Strategy?
Has the response rate from your marketing promos dropped? Or, are you not reaching as many prospective customers as you'd hoped? It may be time to revamp your marketing strategy. Staying Away